Storytelling About Your Brand Online & Offline: A Compelling Guide to Discovering Your Story Bernadette Martin

ISBN: 9781600051456

Published:

ebook

168 pages


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Storytelling About Your Brand Online & Offline: A Compelling Guide to Discovering Your Story  by  Bernadette Martin

Storytelling About Your Brand Online & Offline: A Compelling Guide to Discovering Your Story by Bernadette Martin
| ebook | PDF, EPUB, FB2, DjVu, talking book, mp3, RTF | 168 pages | ISBN: 9781600051456 | 8.23 Mb

Neurological research has confirmed the power of storytelling as a communicative tool. In Personal Branding Strategist, Bernadette Martin demonstrates how stories have transformed corporate images as well as professionals careers. Using this book,MoreNeurological research has confirmed the power of storytelling as a communicative tool.

In Personal Branding Strategist, Bernadette Martin demonstrates how stories have transformed corporate images as well as professionals careers. Using this book, professionals and executives of all types, entrepreneurs, consultants, musicians, academics and students will undergo a personal branding process. From Storytelling 2.0 or Digital Storytelling, to interviews with experts to the Branded Bio tool, Martin guides you in developing your own compelling story and then covers the gamut of online and offline opportunities available to reach your target and impactfully market the Brand Called You.



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